Universal Music Group – Manager, CRM (US) – Music Business Worldwide

We are UMG, the Universal Music Group. We are the world’s leading music company. In everything we do, we are committed to artistry, innovation, and entrepreneurship. We own and operate a broad array of businesses engaged in recorded music, music publishing, merchandising, and audiovisual content in more than 60 countries. We identify and develop recording artists and songwriters, and we produce, distribute, and promote the most critically acclaimed and commercially successful music to delight and entertain fans around the world.
UMe is looking for a creative and collaborative Manager, Audience Growth (CRM) to ideate, build, and manage effective omni channel campaigns for UMG’s roster of catalog artists and their music fans focused on the execution of email and SMS campaigns. You will be highly organized, detail-oriented, and great at prioritizing what needs to get done now, while managing long term strategic initiatives. You will work cross-functionally to help solve complex and exciting challenges by leveraging data to develop audience specific strategies and programs across owned channels (email, SMS, web). Focusing on connecting music fans with the right message, at the right time, you will turn insights into a strategic position that will achieve both artist and label business goals.
You have experience with segmentation and testing frameworks and will rely on data to glean insights to make decisions. You are both creative and data driven, obsessed with personalization, thrives in a fast-paced environment, has a willingness to adapt and a commitment to getting things done.
Universal Music Group is an Equal Opportunity Employer
All UMG employees are currently required to be fully vaccinated, and boosted, against COVID-19 before entering any Company offices unless they have been approved for an exemption or unless prohibited by applicable law.
Disclaimer: This job description only provides an overview of job responsibilities that are subject to change.
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